YOU HAVE CUSTOMERS. REACHING THEM SHOULD BE EASIER.
GOOGLE: NOT HELPING YOU.
Fighting for e-cigarette rankings is like flying a blimp in a hurricane: even if you get noticed, it won’t last long. With so many companies competing for the same terms, rankings are never guaranteed- your budgets are often spent better elsewhere.
EXPOSURE IF YOU PAY.
Affiliate sites dominate a huge amount of traffic for e-cigarettes, but most aren’t interested in your product unless you’re willing to pay more than the next guy. Even then, they aren’t interested in your company unless you’re already a top five brand.
AD BUYS CAN BE A DICEROLL.
Electronic cigarette websites have grown quickly and diversified. Between hoops to jump through, back-and-forth of emails and negotiating prices, trying to run advertisements yourself ends up wasting too much time and not getting results.